There is nothing like the sound of a whistle and the rush of a clean strike on the ball to signal the joy of childhood. For many parents, football is a favourite after-school or weekend activity to keep children active. A chance for them to escape the screens and sweat while they are at it.
However, at Football First Academy (FFA), the pitch is viewed as a powerful classroom for life. A safe and structured environment, where sports serve as a foundational tool for children to build confidence, learn discipline, and develop social skills.
Founded by former national football player K. Reuben, the academy reflects the values of experience, care, and long-term thinking. The focus has always been on guiding children through sport in a way that supports their overall growth.
A Foundation of Character and Care
Children between the ages of 7 and 16 are at a crucial stage of emotional, physical, and social development. Football First Academy places strong emphasis on creating a child-first experience that prioritises safety, structure, and consistency.
Each training session follows a clear framework. Children know what to expect, what is expected of them, and how to participate respectfully. This sense of routine helps children feel secure and supported, especially those who are new to organised sports.
For parents, this means knowing that their children are learning in a safe and structured environment that values care as much as skill-building.
Quality Training for EVERY Child
At Football First Academy, inclusion is not a slogan; it is part of the training philosophy. The academy believes in quality training for every child, regardless of skill level, background, or starting point.
Children are coached according to their age and ability, without pressure to perform beyond what is appropriate. Beginners are encouraged to build confidence, coordination, and enjoyment. More experienced players are guided to improve discipline, teamwork, and decision-making.
Every child receives the same level of attention and care, reinforcing the belief that progress looks different for every individual.
“At Football First Academy, inclusion is not just a slogan. The academy believes in quality training for every child, regardless of skill level, background, or starting point.”
Developing Children Through Structure, Experience, and Purpose
Football First Academy takes a long-term, child-first approach by combining structured programmes with experience-led guidance. Football is used as a tool to build life skills beyond football, helping children develop confidence and discipline, teamwork, emotional awareness, and responsibility in an age-appropriate way.
Consistent training within a yearly programme creates routine, trust, and a sense of belonging, while realistic expectations ensure children are supported to grow steadily, enjoy the journey, and carry these positive behaviours into school and everyday life.
Parents looking for a holistic approach to sports will find a perfect fit at FFA. It is an investment in a child’s physical health and emotional intelligence.
Experience a program where the individual is celebrated, and the team is a family. Discover why families across the region are choosing the structured care of FFA.
To learn more about the enrolment process and upcoming sessions, visit their website and get more updates on their Instagram and Facebook pages.




