Weekday dinners can feel like a race against time for many mums. Between work, school schedules and after-school activities, having reliable kitchen appliances makes a difference.
Recently, Philips Domestic Appliances launched its latest innovation in Kuala Lumpur – the Philips Airfryer 5000 Series, featuring a new SteamFry function that combines steaming and airfrying in one appliance for the first time in Malaysia.
What’s New in the Philips Airfryer 5000 Series
The Airfryer 5000 Series brings together three main cooking methods – steam, airfry and SteamFry – powered by Philips’ Rapid Air Technology for even cooking.
Key features include:
- 7.2L capacity, suitable for family-sized meals
- Rapid Air Technology for fast, even cooking
- Steam function to retain moisture and nutrients
- Fry function for crispy textures using little to no oil
- SteamFry function, combining steam and air fry for balanced texture and taste
- Steam Wash self-cleansing function that uses steam to loosen grease for easier cleaning
For parents preparing daily meals, this means dishes such as chicken, fish and vegetables can stay juicy inside while achieving a crisp finish outside. The larger capacity also allows families to cook full portions in one cycle.
A Closer Look at the Launch
The Airfryer 5000 Series was unveiled at an exclusive media event attended by more than 50 journalists, lifestyle content creators and invited guests. Live cooking demonstrations and tasting sessions allowed attendees to experience the appliance firsthand.
Influencer Shafique Cute showcased how the SteamFry function helps retain food quality and texture. Chef Sarah Huang Benjamin later led a lively SteamFry challenge, where teams tested the appliance’s versatility across different recipes.
Representatives from Philips Domestic Appliances Malaysia and Harvey Norman were also in attendance.
Supporting Modern Family Kitchens
Designed with working parents in mind, the Philips Airfryer 5000 Series combines steaming, airfrying, steam-frying and steam-cleaning in one multi-functional appliance. With its larger capacity and easy maintenance features, it supports families who want to prepare wholesome home-cooked meals efficiently while keeping kitchen routines manageable.
The Philips Airfryer 5000 Series is available for a limited time at Harvey Norman outlets nationwide, starting from RM799.


