Did you know that bathtime is critical for your little one’s cognitive and emotional development? The feel of the water on their skin, watching water pour and drain, playing with bubbles, smelling soothing scents – all these activate their senses and engage their brain to focus and pay attention.

Experts have also found that baths can de-stress and relax your baby to promote a good night’s sleep. While bath time can be beneficial for your baby, using the right head-to-toe wash is just as important in order to take care of their delicate skin. 

Fiffy Superfruit Head-To-Toe Wash is a mild cleansing agent for baby’s skin and hair that gently cleanses, moisturises and restores nutrients to baby’s hair and skin. It is free from paraben, soap, SLS, SLES, artificial colourant, alcohol and formaldehyde.

Fiffy Superfruit Head-To-Toe Wash is formulated with super fruits that are rich in antioxidants, fiber, vitamins and minerals, which helps to maintain the softness and tenderness of your baby’s skin. It also has a natural fruity scent for an enjoyable bath experience.

Fiffy Superfruit Head-To-Toe Wash comes in 3 flavours – Peach, Honeydew Melon and Dragon Fruit. It is available in all major hypermarkets and supermarkets, or you can shop online at www.fiffybaby.com.