Best For Your Newborn’s Fragile Skin

Protecting your newborn’s delicate skin and promoting an intact and healthy skin barrier is important in her neonatal period and may also contribute to skin health later in her life. As her skin continues to change throughout the first years of life, its dynamic properties need to be addressed with appropriate skin care routines to maintain healthy skin.

That is why JOHNSON’S^® Top-to-Toe™ Wash is the best for your newborn. With naturally derived cleansing ingredients, it helps protect skin’s natural moisture – best for your newborn’s fragile skin. Its NO MORE TEARS^® formula is as gentle to the eyes as pure water.

JOHNSON’S^® Top-to-Toe™ Wash is clinically proven mild, dermatologist-tested, dye-free, soap-free, and hypoallergenic. And we understand that washing can strip away baby’s delicate skin of its natural moisture. Improved JOHNSON’S^® Baby TOP-TO-TOE with its NO MORE TEARS^® formula gently yet thoroughly cleanses while protecting skin’s natural moisture, giving it a healthy clean.